Browsing by Author "König, Werner"

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Open Access
Establishing energy efficiency : drivers for energy efficiency in German manufacturing small- and medium-sized enterprises
(2020) König, Werner; Löbbe, Sabine; Büttner, Stefan; Schneider, Christian
Despite strong political efforts in Europe, industrial small- and medium-sized enterprises (SMEs) seem to neglect adopting practices for energy efficiency. By taking a cultural perspective, this study investigated what drives the establishment of energy efficiency and corresponding practices in SMEs. Based on 10 ethnographic case studies and a quantitative survey among 500 manufacturing SMEs, the results indicate the importance of everyday employee behavior in achieving energy savings. The studied enterprises value behavior-related measures as similarly important as technical measures. Raising awareness for energy issues within the organization, therefore, constitutes an essential leadership task that is oftentimes perceived as challenging and frustrating. It was concluded that the embedding of energy efficiency in corporate strategy, the use of a broad spectrum of different practices, and the empowerment and involvement of employees serve as major drivers in establishing energy efficiency within SMEs. Moreover, the findings reveal institutional influences on shaping the meanings of energy efficiency for the SMEs by raising attention for energy efficiency in the enterprises and making energy efficiency decisions more likely. The main contribution of the paper is to offer an alternative perspective on energy efficiency in SMEs beyond the mere adoption of energy-efficient technology.
Open Access
How do german manufacturers react to the increasing societal pressure for decarbonisation?
(2022) Buettner, Stefan M.; Schneider, Christian; König, Werner; Mac Nulty, Hannes; Piccolroaz, Chiara; Sauer, Alexander
From the perspective of manufacturing companies, the political, media and economic discourse on decarbonisation in the recent years manifests itself as an increasing social expectation of action. In Germany, in particular, this discourse is also being driven forward by powerful companies, respectively sectors, most notably the automotive industry. Against this background, the present paper examines how German manufacturing companies react to rising societal pressure and emerging policies. It examines which measures the companies have taken or plan to take to reduce their carbon footprint, which aspirations are associated with this and the structural characteristics (company size, energy intensity, and sector) by which these are influenced. A mix methods approach is applied, utilising data gathered from approx. 900 companies in context of the Energy Efficiency Index of German Industry (EEI), along with media research focusing on the announced decarbonisation plans and initiatives. We demonstrate that one-size-serves-all approaches are not suitable to decarbonise industry, as the situation and ambitions differ considerably depending on size, energy intensity and sector. Even though the levels of ambition and urgency are high, micro and energy intensive companies, in particular, are challenged. The present research uncovers a series of questions that call for attention to materialise the ambitions and address the challenges outlined.
Open Access
How do German manufacturers react to the increasing societal pressure for decarbonisation?
(2022) Buettner, Stefan M.; Schneider, Christian; König, Werner; Mac Nulty, Hannes; Piccolroaz, Chiara; Sauer, Alexander
From the perspective of manufacturing companies, the political, media and economic discourse on decarbonisation in the recent years manifests itself as an increasing social expectation of action. In Germany, in particular, this discourse is also being driven forward by powerful companies, respectively sectors, most notably the automotive industry. Against this background, the present paper examines how German manufacturing companies react to rising societal pressure and emerging policies. It examines which measures the companies have taken or plan to take to reduce their carbon footprint, which aspirations are associated with this and the structural characteristics (company size, energy intensity, and sector) by which these are influenced. A mix methods approach is applied, utilising data gathered from approx. 900 companies in context of the Energy Efficiency Index of German Industry (EEI), along with media research focusing on the announced decarbonisation plans and initiatives. We demonstrate that one-size-serves-all approaches are not suitable to decarbonise industry, as the situation and ambitions differ considerably depending on size, energy intensity and sector. Even though the levels of ambition and urgency are high, micro and energy intensive companies, in particular, are challenged. The present research uncovers a series of questions that call for attention to materialise the ambitions and address the challenges outlined.